Corporate Brand |
The corporate brand of Broadway-Nassau originates from the management of Mei Foo Sun Chuen. Since 1965, the brand heritage of Broadway-Nassau is reflected through the expertise of over 500 management professionals and their commitment to quality services.
The brand identity of Broadway-Nassau is signified by red and gold as the corporate colours. Red represents devotion, passion, progressive and energy, while gold represents premier and quality. The brand reflects the innovative management style of Broadway Nassau and its promise of six-star service. |